Copy Hub

 

Check Out the Goods

From cheeky early pandemic-era environmental installations to website copy translated for 28 markets worldwide, get a sense of the style and scale of my work.

 
 
 

Some clients require work be protected behind a password.
Please just email me at hiheyhello@kristenhumbert.com to get access (no obligation).

What makes me the right copywriter for you?

I specialize in putting your audience within a story, which starts with learning about who they are. What drives them? What do they need? How can you solve their problem? And how can I tell your story in a way that centers their experience and makes them feel seen?

 

My favorite projects

  • Video/radio scripts

  • Paid social

  • Complex digital solutions (heavy on the UX)

  • Websites

  • Blog posts/articles

  • Creative concepting (brand and campaign planning)

And just like a musician prefers to play certain genres of music, I prefer to play with certain “genres” of voices. It’s what I’m naturally good at and therefore drawn to (or maybe it’s the other way around). I love writing copy that is fun, familiar, hopeful, helpful, empathetic, honest, irreverent, bold, witty, supportive, informative, empowering, and kind.

My favorite types of clients

  • Agencies

  • Freelance collectives

  • Well-established brands/organizations

People who see our relationship as a partnership. Are affable, trusting, and strategic. Are not afraid to take calculated risks, to try-and-refine. They are deeply passionate about whatever it is they’re offering, and have a strong P.O.V., but they’re also flexible and open to new ideas. They are family and friend-oriented, driven to help others, comfortable with their weaknesses, and can find humor in it all. Also, they must love dogs (no, not really, but it’s a bonus).

Tell me a little about yourself and your project

And I’ll give a quick overview of a suggested approach, my rates, and upcoming availability.